ipad magic

Singapore Tourism Board: Telling the Singapore Story in Australia

One of the greatest project I undertook this year (though it is really early in the year), is with Singapore Tourism Board.

Singapore Tourism Board iPad Magic Alexander Yuen

The idea was to craft a routine with the iPad to curate and give a taste of what Singapore is to the Australians in Sydney and Melbourne.

There were a few things that was uniquely Singapore, the food, the night life and our outstanding cocktail bar scene.

I wrecked my brains and stretched my imagination to come out with a cogent story and routine with the iPad. I was delighted to be confirmed and given a chance to fly to Sydney and Melbourne for the first time (I know it is hard to believe that I have never step foot on Australian soil before!)

We traveled to a bar in Sydney located in the Shelbourne Hotel. It was a delight to see motifs of Singapore in a foreign place.

Passion Made Possible

I engaged the guests who signed up for a cocktail and food pairing course by winner of Master Chef Australia Sashi Cheliah (who is a Singaporean based in Australia).

iPad Magic of Master Chef Sashi Cheliah

In the picture above, I do some magic with one of his creations, the spicy pork belly and the chili crab sliders.

Cocktail Magic Native Singapore Social iPad Magic

I also crafted a piece featuring cocktails from 2 of the World’s Best Bars which are located in Singapore, Native and Operation Dagger. It was a pleasure working with fellow craftsmen dedicated to their craft.

Amongst other things, I also did some of my iPad Magic to warm up the guests. It was a real treat for me to perform for the Australians who reacted wildly to the magic.

iPad Magic Sydney Alexander Y

We then flew to Melbourne to perform at the Albion. This was where I got to meet Aussie footballer Danes Swan.

Danes Swan iPad Magic

He thoroughly enjoyed the magic, so much so that he posted a video of me performing my magic on his Instagram, getting raving comments of my wizardry!

The atmosphere in the Albion was more relaxed and less formal. The guests were ready to experience Singapore and have fun. I had so much fun sharing my magic with them!

The Albion iPad Magician

For a first timer in Australia, I thoroughly enjoyed myself. Even more so when I get to share with the audiences a piece of Singapore. This made me feel proud as a true blue Singaporean. This is something that I will always cherish.

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is known for his storytelling and magic, allowing him to not just capture the eyes of the audience, but also their hearts. Though it was his first time in Australia, he is already in love with their seafood and wine.

Got a story to tell? Contact him at alexander@ipadmagician.org

Technology x Magic: InnoCarnival 2018 in Hong Kong

When Technology combined with Magic and Innovation, you get an exciting experience of visually impactful, mind blowing entertainment!

Hong Kong iPad Magician Innovation

For that reason, I was flown to Hong Kong to showcase my work specially for Hong Kong’s Innovation Festival called InnoFiesta. They wanted me to showcase my iPad Magic which they deemed to be a breakthrough in innovation and magic.

This festival was the first time I performed to a public crowd in Hong Kong. The previous engagements were solely for corporate and private events (see my launch for Ford in Hong Kong, FWD insurance Hong Kong and ALCO Launch Hong Kong).

Alexander Yuen InnoFiesta 2018

The crowd thoroughly enjoyed the magic. The organizers were very satisfied with my performance as they agreed that this was an innovative performance combining technology and magic!

Technology iPad Magic Hong Kong

Thank you Hong Kong! I would love to be back once again to share newer and more innovative iPad Magic!

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way. He constantly innovates by pushing the boundaries of technology and magic.

Got a story to tell? Contact him at alexander@ipadmagician.org

Recreating History: 25 Years of Chopard's Happy Sport

I always get a thrill when I am asked to recreate brand stories, especially the origin stories. It is inspiring to witness the progression, hard work, set backs and rewards the pioneers of the brands had to face and reap.

iPad Magician Story Teller Magician Chopard

When Chopard asked me to design a storyboard to commemorate the 25 Years of their Happy Sport Watches, I could not say no to it. I really wanted to do it because of the values that Chopard hold as a luxury brand (their commitment to 100% Ethical Gold) and that they exist also as a family business (From Karin Scheufele to her children (and current CEOs): Caroline Scheufele and Karl Scheufele).

Chopard Happy Sport iPad Magic

For this event, I designed a showcase to tell the Chopard’s Brand Story with 4 of my iPads. The audiences consisted of celebrities and socialites. I was really flattered when Zoe Tay remembers me from the previous event where I also performed for a luxury brand.

In fact, Ms Caroline Scheufele herself was present at the event. During the bit where I shared about Karin Scheufele, Ms Caroline Scheufele exclaimed in joy to the audience that that was her mother. It was a really sweet moment for me to be able to create such a precious moment through my magic.

Caroline Scheufele Chopard iPad Magic

The magic and storytelling was incredibly well received. It was wonderful to be able to share their brand story in an engaging and experiential manner!

Celebrities Singapore Alexander Yuen

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way. He thinks the best type of magic is the kind that strikes an emotional cord, rippling magical moments thereafter

Got a story to tell? Contact him at alexander@ipadmagician.org

Cortina Online: Reimagined Innovation iPad Magic

Reinvention and Innovation is in my blood, it is in the magic that you see. Moving away from tradition, I incorporate technology into my magic.

Cortina Watches also recently took on the path of innovation and started their e-commerce portal, Cortina.Online

Luxury Watch iPad Magician

In order to keep the event thematic, they gotten me to perform for them and showcasing how easy it is to get their exquisite watches online.

It was a great pleasure performing for all their VIPs and esteemed guests.

Check out this video to see how I customized my magic for them:

If you think that I have what it takes to represent your brand, drop me an email at: alexander@iPadMagician.ORG

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way. He also likes watches and the finer things in life.

For any enquiries, do contact him at alexander@ipadmagician.org

Imagination and the Child

Seems like an odd title to use for a blog post isn't it? Let me dwell more into this since this this post was inspired by a recent performance I did.

It was not my usual high-end corporate event, it was a 9 year old boy's birthday party. For the most parts, I always reject birthday parties for children because my show is not a kids magic show where children would be screaming and laughing at colorful, silly things.

However, I took up this party because the boy's mom tried really hard to convince me that her son is a huge fan of my magic, and had watched all my videos and would be so so happy if I could come to his birthday party and perform. While I was not fully convinced that I would have a "huge fan", I really wanted to also meet the boy who could sit through "all" my videos.

I met the pleasant birthday boy, he was very polite and well mannered. I could see his face light up every time something amazing happened. I could see that in his mind, he was imagining the endless possibilities that magic could bring. It was a beautiful moment for me.

When I went to my 3rd act, this boy literally recited the lines I had for that piece of magic. I was impressed and honestly quite surprised. This boy did watch all my videos and even memorized some of the lines to heart :)

At the end of my show, I gave him the lightbulb that I made appear from the iPad. He held it in his hands as if it was a fragile bird, with great care.

And I know that if I could inspire one child to innovate and never stop imagining, the future would be a brighter place. 

Here is what his mother had to say at the end of the performance:

"Dear Alexander

Thank you for your kind text, really appreciated and we were all enthusiastic about your show, kids, in particular P, spoke about your talent with everybody until evening. For sure next time we’ll do a show for adults, we’re thinking at a private event at home with all our friends so I’ll be delighted to keep in touch with you. Congratulations again and thank you for making P’s birthday party a special and magic moment for all of us"

 

Always a special thing to bring joy for a child of all ages. 

 

Yours sincerely,

Alexander Yuen

 

DHL'S 45TH ANNIVERSARY IN SINGAPORE: DIGITAL AND TECHNOLOGICAL INNOVATION AND MAGIC

It was delightful for me to perform for DHL's 45th Anniversary Singapore on the 24th October 2017 because I have always looked up to DHL as an innovative company that is eager to push the boundaries of technology to make processes and lives better.

My first working encounter with DHL was in the December 2015 where I was commissioned to craft and produce a digital magic act to launch their innovation center. Read the article here!

DHL Innovation Center

Moving forward to 2 years on, it brought me great pleasure to be back at their 45th Anniversary celebration, at JW Marriott Singapore.

I started the night with my iPad Roving Magic where I engage the audiences with my visually captivating iPad Magic. The audiences were enthralled as, for most of them, this is the first time they have experienced digital iPad Magic.

 

iPad Magician Alexander
Alexander Yuen iPad

After the cocktail reception, I had to get ready for the iPad Illusion Show on stage. This show was tremendously well received as it embraced the company's vision of being technologically driven. 

iPad Illusion Show Magic

 

Apart from my segment, the night was laced with technological artifacts like an interactive robot and a presentation on Drones.

Happy 45th Birthday DHL Singapore!

 

Signing off,

Alexander Y (Asia's Top iPad Magician) 

India Yes Bank iPad Magic for 1000+ Guests

After my bouts of iPad Magic stints around India, I was specially requested to perform for an international India event in Singapore. This was an event organized by Yes Bank of India. The event itself hosted more than 1000 guests, held in the lovely Grand Ball Room of Mandarin Orchard.

It was a terrific crowd, and I was commissioned to create a customized segment where I would make their logo appear. 

Here is it:

 

 

Want more impact with branding and customization?

Enquire here!

Signing off,

Alexander Yuen

iPad Magician 

F1 NIGHT RACE: ASIA'S TOP IPAD MAGICIAN AT THE PRESTIGIOUS PADDOCK CLUB SUITES

iPad Magician F1 Suites

Last weekend was an insane weekend for me as I performed at F1's Paddock Suites. I jumped from suite to suite keeping the guests entertained in between the races.

Here are the suites that had me on their entertainment schedule:

  1. Marina Club
  2. Raffles Club
  3. Singapore Suites
  4. Ferrari
  5. Singapore Airlines
  6. McLaren Honda
  7. Heineken
  8. Rolex
  9. Cuscaden Suite
  10. Paterson Suite
  11. Mercedes Honda
  12. Red Bull
  13. Cheniere
  14. Temasek
Suite Paddock Club Magician F1

Signing off,

Alexander Y (Asia's Top iPad Magician)

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India! He is often sought after by clients who value the finer things in life. Booked by luxury brands all over the world, he is the choice of luxury entertainment. The top brands trust him, so why shouldn't you?

For any enquiries, do contact him at alexander@ipadmagician.org

LUXURY TIME PIECE: ROGER DUBUIS X PIRELLI WATCH LAUNCH

Imagine the heat of the F1 race combined with the timeless charm of a luxurious time piece, what do you get?

Roger Dubuis Pirelli

 

Roger Dubuis x Pirelli gives you a hint of that. Using the Pirelli tyres of the winning F1 car, Roger Dubuis crafted the finest combination of adventure and elegance.

Alexander Y Watch Launch Magic


I was invited on both occasions to showcase the watch in a novel way that would intrigue the guests and tempt them to have a hands on experience with it. Telling the story of how the winning tyres were used in the crafting of the watch, I made the watch appear out of the IPad.

Watch Launch Magician

 

Alongside with this customized magic, I performed my other magic on the iPad as well as the night progressed.

iPad Magic Brand Story

 

The best part of this launch was that I was able to use my magic to effectively tell and curate the brand's story through the iPad. Doing that allows the guests to remember the brand and giving it a personality.

How would you tell a brand story?

Signing off,

Alexander Y

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India! He is often sought after by clients who value the finer things in life. Booked by luxury brands all over the world, he is the choice of luxury entertainment.

For any enquiries, do contact him at alexander@ipadmagician.org

RESTAURANT ANDRE: GASTRONOMIC CIRCUS DE LA VIDA (CURATING FOOD WITH MAGIC)

It was truly a great privilege to work with Andre Chiang of Restaurant Andre. This is a 2 Michelin Star Establishment. This man is a master at what he does, and his cool temperament is a huge contrast to say... Gordon Ramsey. 

Restaurant Andre Magician



When you walk into the restaurant, there is an air of poshness but yet unpretentious. I met Andre personally to talk about a collaboration where I would design magic to introduce each dish. This could be in the form of making the dish appear, or a crucial ingredient appear. This was a one day only presentation for Gastronomic Circus De La Vida.

 

Apart from designing the magic, I was also involved in teaching the waiting staff how to execute the easier magic so that they can do it as well. The magic we created was focused and to the point. Every magic sequence is specific to the dish, there was no need for generic magic in this settle.

On the day itself, I disguised myself as a waiter and greeted the guests. Amongst many things, I made a bottle of wine appear as well as make coffee beans appear out of my phone. Check out this video from a guest from Thailand!

It's magic

A post shared by Krirkphol Masayavanich (@fluke777) on

 

Truly a wonderful and enriching experience working and learning from a master from a different discipline.

After the event, I got the feedback, even though the magic was the most expensive part of the event, Pam and Andre(the chefs) said that it was the most impressive and the one that is most worth it. They were really happy with Alex's performance

That brought a smile to my face :)

Signing off,

Alexander Y

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India! He is often sought after by clients who value the finer things in life. Booked by luxury brands all over the world, he is the choice of luxury entertainment.

For any enquiries, do contact him at alexander@ipadmagician.org